BECAUSE F**K SAFE
NARRATIVE-FIRST PERSONAL BRANDS FOR CORPORATE ESCAPEES AND EXILES
You didn't leave the corporate world to blend in or lose your voice.
Maybe your market is crowded.
Maybe your content isn’t connecting.
Maybe you feel lost and directionless about where to take your business's branding and messaging.
Maybe you don't feel like you have a voice. Or maybe it’s all of that at once.
What's standing between you and more success you left everything to build is finding your voice.
You don’t need one-size-fits-all advice. You need to understand the journey you're on to know where you're going next, because your unique story is the true X-factor.
Using the Hero's Journey, I help you find the story only you can tell and turn it into messaging the attracts the right clients and repels the wrong ones.
THE PLAN
FOR YOUR SUCCESSFUL PERSONAL BRAND
You know your business is meant to make a difference. But if you can’t tell the story why you do it, people won't rally behind it.
That’s what the Brand Narrative Workshop is for.
Using a version of Joseph Campbell's Hero’s Journey framework and deep, honest questions, we excavate the story of where you've been and where you're going with you and your business.
Because this isn’t surface-level personal branding. It’s real, raw, and made to connect.
Here's how it's done:
We'll do an intensive three-hour Narrative Workshop using The Hero’s Journey to explore your origin story, motivations, expertise, and audience’s needs and clarify how you will communicate with them.
Your new story deserves a strategy to connect with your audience. Using your story, we will build your next chapter, creating a bold narrative guidebook with your positioning and strategy you can use to create your content and take your new narrative to the world.
But I'm not going to leave you on your own. I'm going to give you three free hours of collaboration to build, review, and coach you in how to make the best of your new content so you can go forward with confidence with your new personal brand messaging.
THE REVIEWS
WHAT CLIENTS SAY
Caleb Whittle
CMO, PrivateAuto
We did a storytelling session with Matt and it was great! I sometimes think it's my responsibility to work on our brand's story alone. But having Matt come in to walk me through the process helped solidify who we really are as a brand. It was obvious he knew what he was talking about and the hour led to some great "aha!" moments for how our brand can be received.
Getting out of our own ecosystem and having an expert walk through the story process was key to understanding our perception and making our customers the heroes of their own stories. You won't find a better bang for your buck anywhere else!
WHAT TO EXPECT
The Brand Narrative Workshop is perfect for founders who want to use their voice to tell their story and build a
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1:1 live three-hour Narrative Workshop based on my modified Hero's Journey framework
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A PDF brand messaging guide (including positioning and strategy) to help you communicate to the world about your brand
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Three one-hour coaching sessions to help you put your new messaging into action
All of this for only $2,499 in three payments of $833. Not satisfied with the Workshop? You get your first payment back. No questions asked.
Serious about clarifying your business messaging?
Spaces for the Brand Narrative Workshop are limited to only four per month.
Book a free 30-minute strategy call to see if the Brand Narrative Workshop is right for you now!
THE ORIGIN STORY
A lightbulb went off when I worked with a famous YouTuber on his brand messaging. There was a disconnect between the story he told internally and the one he shared publicly. He went against the grain to create his company, but in that moment, I realized founders need help embracing their story to create a brand people rally behind.
I know there are others who didn't grow up caring about business but cared about helping people with their expertise and passions. I know there are others who want to go against the grain of a typical career and life.
Hi, I'm Matthew Nanes, an award-winning brand strategist and copywriter from Ogden, Utah, with over ten years of experience in brand strategy and content creation.
With experience helping 50+ founders find their story through award-winning branding and content, I help you build your business on that foundation.
Book a free 30-minute strategy call to see if the Brand Narrative Workshop is right for you.
LET'S TALK
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